The History of the Post It: Dr. Spencer Silver developed a unique, repositionable adhesive, but the 3M scientist didn’t know what to do with his discovery. Then, six years later, a colleague of Dr. Silver, Art Fry, remembered the light adhesive when he was daydreaming about a bookmark that would stay put in his church hymnal.
The first and last of its kind, this product escalated paper to new levels, and the simple innovation lead to an entire new paper frontier. What other ideas has Post-It inspired? Check out the "Ideas that Stick" campaign below to find out. Art direction by Sarah Tucker.
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